Effective Date: [08-10-2025]
1. Preamble
Beni.ai, including its website, mobile application, and all related services (collectively, the “Platform”), is managed by MyBeni OÜ (hereinafter, “MyBeni”).
Any official communication can be sent to the registered office or via email.
PLEASE READ THESE TERMS CAREFULLY:
By accessing or using the Platform, you acknowledge that you have read, understood, and agree to be bound by these Terms & Conditions, along with our Privacy Policy and Cookie Policy, which are incorporated herein by reference.
If you do not agree to these Terms, you must not use the Platform. MyBeni may update these Terms at any time without prior notice. Continued use of the Platform constitutes acceptance of such updates.
These Terms apply to all users globally, unless local law provides for specific protections, in which case the applicable local law shall prevail.
Key Definitions
• Platform: The MyBeni website, mobile application, and all associated services
• User: Any person accessing or using the Platform, whether free or Premium.
• Contributor: Users who provide data, reviews, or other content to the Platform’s database.
• Premium User: Users who subscribe to MyBeni’s paid services.
• Database: The collection of information, data, and analytics maintained by MyBeni, including food, lifestyle, or wellness products.
• Service(s): All features provided by MyBeni, including product analysis, wellness recommendations, and educational content.
• MyBeni Team:: The company, its employees, contractors, and agents responsible for the development and management of the Platform.
3.MyBeni’s Purpose and Independence
3.1 Purpose and Mission
MyBeni’s mission is to empower users to make informed choices about their health, nutrition, and wellness by providing clear, science-backed insights about products and habits. Our aim is to promote transparency, awareness, and healthier living practices.
3.2 Independence
MyBeni operates independently and does not accept payments or sponsorships from product manufacturers to influence content or recommendations. The Platform does not display third-party advertisements, and all analytics and ratings are impartial.
4. How MyBeni Works
4.1 Database
The MyBeni database is built from:
Open Public databases;
Publicly available product information;
Verified brand-provided data.
MyBeni strives for accuracy but does not guarantee that all information is complete or error-free. Users should always verify product information directly on packaging.
4.2 Analysis and Ratings
Products are rated using a combination of nutrition, wellness, and environmental criteria. Scores are intended to provide guidance only and do not constitute medical advice or guarantee health improvements.
4.3 Recommendations
MyBeni may suggest alternatives to products with lower scores. Recommendations are unbiased and based solely on product category, availability, and score.
4.4 Premium Features
Premium Users gain access to features such as:
Offline access to product information;
Advanced search and filtering;
Personalized dietary or wellness preferences.
Information from third parties or public sources
We may obtain data from third-party services (for example analytics, advertising or social networks) or public databases to enrich our understanding of user behaviour and improve the Service.
How We Use Your Information
We use your information for purposes including:
To provide, operate, maintain and improve our Services.
To personalise your experience, deliver tailored recommendations, and enable features like barcode scanning, nutrition value checks and AI chat.
To communicate with you, respond to your inquiries, send updates, promotional materials (where permitted) and security alerts.
To analyse usage patterns, trends and performance, and for internal research and analytics.
To comply with legal obligations or enforce our terms.
Sharing Your Information
We may share your information with:
Service providers: third-party vendors and partners who perform functions on our behalf (e.g., analytics, hosting, customer support).
Legal and regulatory authorities: if required by law, regulation, legal process or to protect our rights, you or others.
Business transfers: in connection with a merger, acquisition, reorganisation or sale of assets, provided the acquirer agrees to handle your data consistent with this policy.
Aggregated or anonymised information: we may share data which has been anonymised so that individual users cannot be identified.
Cookies and Tracking Technologies
We and our third-party partners use cookies, pixel tags, web beacons and similar technologies to collect information about your device, usage, and preferences. You can control cookies via your browser settings, though disabling cookies may limit some features of the Service.
Your Rights & Choices
Depending on your jurisdiction, you may have rights including:
Access: request a copy of your personal data we hold.
Correction: ask for corrections of inaccurate or incomplete data.
Deletion: request deletion of your personal data (subject to legal retention obligations).
Restriction or objection: restrict or object to certain processing activities (e.g., direct marketing).
Portability: receive your data in a structured, commonly used format.
Withdrawing consent: where processing is based on consent, you may withdraw it at any time (this will not affect prior lawful processing).
To exercise these rights, please contact us at the details in Section 11. We may verify your identity before responding.